When looking for work, potential employers want proof that you have some experience…and talent!
As a journalist, freelance writer or communications professional, whether aspiring or seasoned, it really is practically a necessity to showcase an overview of your work online. And how you do so—the presentation, aesthetic, the clarity of your message—will also be an indicator of whether you are worth hiring.
Depending on your professional niche, you can use an online portfolio to showcase your writing and published works, audio, video, photography, multimedia projects and more.
Here are just five examples of well known online portfolio platforms used by journalists and similar professionals.
- Claims to be “world’s largest journalism portfolio site.”
- Founded in 2011 initially geared towards freelance journalists.
- It is easy to add items to your portfolio and customize.
- It has multimedia capabilities, i.e. online articles, PDFs of scanned articles, video, audio…
- By adding “description tags”, your portfolio becomes accessible in the searchable journalist directory.
- me is recommended by several J-school professors and programs.
- The basic program is free; intermediate and pro versions cost a monthly fee.
— Journo Portfolio (@journoportfolio) November 26, 2014
- You can create multiple pages (i.e. one for each portfolio category, plus a resume or “about page”, etc.).
- You can blog directly on the platform as well.
- It’s easy to use and customize with various theme options.
- You can include all of your social media links.
- Visually appealing and mobile ready.
- Free basic package or monthly fee for upgraded packages.
- Squarespace is ideal for those communications professionals and journalists who incorporate visuals, graphics and videos into their work.
- It’s “an easy-to-use option for creating a more robust website,” aimed not only for writers, but a myriad of people from creative directors to artists and entrepreneurs, says Antonio Blair for the Freelancers Union blog (February 26, 2014).
- The templates and aesthetic of Squarespace are sophisticated; features include a Developer Platform that allows for intricate customization, access to millions of stock photos, logo design and more.
- It starts at $8/month but this comes with numerous amenities including 24/7 customer support and a custom domain.
— Pressfolios (@Pressfolios) January 15, 2014
- “Over 10,000 journalists are backing up their stories and building a better online portfolio with Pressfolios,” states the platform’s homepage.
- Every time you add your work to Pressfolio, the text is automatically backed up.
- It’s easy to collect and store all of your stories and articles that are on your computer and on the web.
- It’s also easy to present your body of work in a visually appealing, organized way of your choice.
- It’s free for the first 12 stories; lite and pro packages have a monthly fee.
- While not necessarily being known as an “online portfolio platform,” the website and blog creator is still recommended by a number professionals for showcasing their work.
- “Paul Franz, a multimedia producer at the Center for Strategic and International Studies, saidhe’s sticking with WordPress because he considers it the best way to showcase his robust spectrum of multimedia projects,” states Susanna Speier in her Poynter article (updated November 24, 2014). “‘For what I do,’ he said, ‘it was important to show design and coding skills along with just the content I [produce].’”
- Among its vast collection of templates, WordPress also has ones specifically for portfolios.
- You can make your WordPress site as basic or as complicated as you wish—and there are a lot of helpful tips for non-techies easily found online.
- You can also make your WordPress site much more than a portfolio—there is a myriad of possibilities.
- It’s free for a basic WordPress site/blog with fees for more advanced packages and upgrades.
• Start working on it while you’re still in school studying journalism or another field that would benefit from presenting a portfolio of your work.• Take a look at and learn from existing online portfolios of successful professionals• Pick a platform that is easy to update, can showcase multiple media forms if need-be, and still looks good when viewed on mobile devices.• Rather than including every single work you’ve accomplished, highlight your best pieces.
• Organize your portfolio elements according to category (i.e. by media type, publication and/or topic) and in an easy-to-navigate, accessible fashion
• Your entire online portfolio should be easy to read and avoid clutter
• Make sure to promote the URL to your online portfolio through including it in your e-mail signature, in your social media and online networking profiles and more.